The DJ University was founded by me, Matt Phipps. I’m the owner Choice Entertainment in San Diego, which specializes in Weddings and Event DJ services. I’ve been a full-time DJ in 2006 when I officially launched Choice Entertainment. While my business is established and strong in Southern California, it wasn’t always that way.
I started DJ’ing events and weddings when I was just 19 years old (seriously!). I worked for a multi-op DJ company right out of High School while I was going to school for music theory. To me, DJ’ing was a great way to make money on the weekends so I could focus on school and have a less busy schedule on the weekdays. It didn’t take long before I fell in love with showing people a great time through music and started as a full-time DJ shortly after.
Getting work as a DJ wasn’t always easy when I worked for someone. It wasn’t until I took matters into my own hands that I had the amount of high-quality work that I wanted. I launched Choice Entertainment and through a lot of trial and error, marketing, reading and researching, meeting some great and intelligent people, I was able to build it into what I wanted it to be.